Privacy Policy
BFPGear Privacy Policy
Last updated January 4, 2026
This Privacy Policy describes how BFPGear.com collects, uses, and shares personal information when you visit our website, make a purchase, or interact with our services. By using BFPGear.com, you agree to the collection and use of information as described in this policy and our Terms and Conditions.
1. Personal information we collect
We collect personal information to process orders, provide customer support, and improve our services. This may include:
- Name, billing address, shipping address, email address, phone number, and payment information
- IP address, browser type, device information, time zone, and website usage data
- Information you provide when contacting us or signing up for emails or SMS messages
2. How we use your information
We use your personal information to:
- Process and fulfill orders
- Communicate about orders, returns, and customer service requests
- Send marketing emails or SMS messages if you have opted in
- Improve our website, products, and customer experience
- Detect fraud and maintain site security
3. SMS marketing
If you opt in to receive SMS messages from BFPGear.com, we may send you updates related to promotions, orders, or abandoned carts.
Message frequency varies. Message and data rates may apply. You can opt out at any time by replying STOP to any message.
Consent to receive SMS messages is not a condition of purchase.
SMS consent and opt in data will not be shared with third parties.
4. Sharing your information
We do not sell your personal information.
BFPGear.com does not sell or share personal information for cross context behavioral advertising as defined under applicable privacy laws.
We may share your information with trusted third party service providers who help us operate our business, including:
- Payment processors such as Shopify Payments, PayPal, and Affirm
- Shipping carriers such as USPS, UPS, and FedEx
- Marketing and communication platforms such as Klaviyo
- Analytics providers such as Google Analytics
These providers only receive the information necessary to perform their services and are required to protect your data.
5. Your privacy rights
Depending on your location, including California, you may have the right to request access to, correction of, or deletion of your personal information, and to opt out of certain data uses.
California residents may also have the right to request information about how their personal data is collected, used, and disclosed.
To exercise your rights, please contact us using the information below. We may need to verify your identity before fulfilling your request.
6. Data retention
We retain personal information only as long as necessary to fulfill orders, provide services, comply with legal obligations, or resolve disputes.
7. Cookies and tracking technologies
We use cookies and similar technologies to operate our website, analyze traffic, remember preferences, and support marketing and advertising efforts. You can manage or disable cookies through your browser settings, though some site features may not function properly.
8. Security
We take reasonable measures to protect your personal information through secure servers, encryption, and limited access. No method of transmission over the internet is completely secure.
9. Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated last updated date.
10. Contact information
If you have questions about this Privacy Policy or how your information is handled, contact us at:
BFPGear.com
124 Woodrow Ave
Modesto, CA 95350
Email: info@blackfridaypaintball.com